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Author: Maria Berruezo

The 74 thousand reasons for LactApp

The 74 thousand reasons for LactApp

To personally live the steps that LactApp has been taking has been an experience, similar to motherhood in many aspects. When LactApp was born, we taught her everything we knew, we passed on to her the knowledge in breastfeeding, the tone of the messages, the respect towards decision making… Soon it was time to let her interact with many other people. It was a magical moment, clumsy, full of fears and pride, similar to that first step our children took….

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Is it necessary to celebrate Black Lactation Week? 

Is it necessary to celebrate Black Lactation Week? 

We are in the middle of the Black Breastfeeding Week Celebration in its 7th edition. To spread the word, we have posted on our Instagram account a photograph of a black mother breastfeeding her baby and we have shared the news about this celebration that takes place from 25 to 31 August. It’s great to have our followers on the LactApp social networks. The responses to the image are reactions of surprise because in the 21st century we still have…

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The Signs on the Road that led to Apple

The Signs on the Road that led to Apple

From day one, we had many signs that we were taking the right steps. The entrepreneur path is never easy because there’s no manual to guide you. You are guessing what your next step should be and you don’t really know when your decisions are right or wrong, even after taking them. You learn, rethink and grow from each decision you make. Many times you take steps in several directions at the same time and it feels more like spinning…

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